PROJECTS
PROJECTS
REAL ESTATE
REAL ESTATE
BRANDS
BRANDS
PROFILES
PROFILES

OUR WORK—
REAL ESTATE

Real Estate, Real Impact.

Real Estate, Real Impact.

We’ve collaborated with some of Australia’s leading property agencies and top-performing agents, creating cinematic content and visual identities built to stand out and stay remembered. That same approach runs through everything we do—strategy-led storytelling, strong creative direction, and production that’s built to perform across modern platforms. From streamlined property content through to fully bespoke cinematic campaigns, every project is crafted with consistency, clarity, and impact at its core.

EXAMPLES OF FULL PACKAGE SUITS

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KINGSFORD
NIC & NORTH

Package: Innovator

A strong example of how the ‘Innovator’ approach shifts a property beyond standard marketing into a full campaign ecosystem.

This project for Nic&North Real Estate focuses on a boutique townhouse within a development in Braybrook. The strategy positions the property as a rare opportunity to secure a home or investment in Melbourne’s Inner West — offering a more accessible entry point compared to suburbs like Brunswick, while still delivering the same lifestyle appeal, connectivity, and long-term upside.

With five core deliverables, the campaign was designed as a staged rollout rather than a single drop. Each asset was built to serve a specific role at different stages of the campaign journey — from early awareness through to sustained engagement and enquiry conversion. Individually, each piece carries its own function. Together, they form a unified narrative that strengthens the agent, the agency brand, the local community positioning, and ultimately the property itself.

The distribution strategy is intentional. Rather than releasing everything at once, we are spacing assets across the campaign to maintain momentum, extend reach, and keep the property consistently in market conversation. This creates multiple entry points for different audiences, while reinforcing a single cohesive story throughout.

All campaign assets are showcased here, with the exception of the final campaign reel (“sold”), which remains under embargo until the sale of the property.

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LAMBERT
FISHER PRIVATE OFFICE

Package: Innovator
+ Narrative by Agent

Ryan Fisher is setting a new standard for how property campaigns are executed in Stonnington.

This campaign for Fisher Private Office reflects a deliberate departure from traditional agent-led marketing. Ryan is a sole operator defined by energy, deep market knowledge, and firm negotiation. His approach is consistent across every listing — a structured, repeatable campaign system designed to build momentum, clarity, and trust in market.

The innovation here is simple but powerful: position Ryan as the expert guide inside the property itself. The buyer experiences the home through his lens — not through staged lifestyle tropes or overproduced branding.

No luxury clichés. No performative moments. No filler. Just direct, insightful commentary that adds real value to the property experience.

The execution leans into authenticity, using selective rotoscoping and layered post-production to create visual interest while preserving a grounded, documentary feel. Each asset plays a defined role within a wider campaign system, reinforcing consistency while driving strong individual engagement.

When the property sold, the campaign was extended into its final form. A recorded voice memo from Ryan was incorporated into a “SOLD” edit, closing the loop with something raw, immediate, and true to the way the campaign was lived in market.

The result is a campaign that feels intentional, distinctive, and firmly aligned to Ryan’s presence in the Stonnington market — with engagement tracking strongly throughout the entire rollout.

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PAXTON
LOUTAKIS REAL ESTATE

Package: LIFTED
+ COLLABORATION

Before a single frame was shot, we sat down with Michael Loutakis from Loutakis Real Estate to understand the man behind the brand. Polished. Considered. European in spirit, with modern furniture, laid-back summer beats, and branded candles scenting the room. It felt less like a real estate meeting and more like stepping into a Euro fashion showroom.

So that's what we built toward: high-end fashion label meets Vogue editorial, translated into property marketing. The brief for the property film: make it feel like a Netflix trailer. Cinematic, suspenseful, a hero film that doesn't just show a house, it sells a world.

The campaign rolled out as a hero film, a reel, and a carousel, each built to work its own corner of the platform, together telling one story. The result: social engagement spiked well beyond the norm, the property got the exposure it deserved, and Michael's brand landed exactly where he wanted it, polished, premium, unmistakably his.

A win for the brand. A win for the agent. A win for the property.

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HARCOURT
STORYHOUSE

Package: LIFTED
+ NARRATIVE

Some homes deserve more than a property video. They deserve a story.

For each campaign with Storyhouse, we leaned into exactly what the brand represents, telling the story behind the home, not just showcasing it.

The film centres around a genuine phone conversation between Mark Josem and the homeowner as he walks through the property. As each room unfolds, so do the memories, moments and experiences that transformed a house into a home. It's an authentic, unscripted approach that invites buyers to connect emotionally with the space before they ever step inside.

By replacing the traditional sales pitch with real conversation, the campaign creates a stronger sense of place, personality and belonging. It's a reminder that every home has a story, and when it's told well, people don't just watch. They imagine themselves living in it.

EXAMPLES OF HERO PROPERTY FILMS

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PERRY HOUSE
JELLIS CRAIG INNER NORTH

Package: LIFTED
​+ Talent Direction
​+ DAY/NIGHT TRANSITIONS

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HINKLER HOUSE
DANCKERT REAL ESTATE

Package: LIFTED
​+ DAY/NIGHT TRANSITIONS
​+ Travel

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LOG CABIN
JELLIS CRAIG YARRA RANGES

Package: LIFTED
+ DUSK
​+ NARRATIVE (VENDORS)
​+ Travel

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ST KILDA
BUXTON

Package: Flexi
​+ Drone
​+ Stop-motion

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LETHBRIDGE
WHITEHOUSE ESTATE AGENTS

Package: LIFTED
+ Narrative (with Vendors)
​+ Talent Direction
​+ Dusk
​+ Travel

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VICTORIA
JELLIS CRAIG INNER NORTH

Package: LIFTED

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KINGSTON
DANCKERT REAL ESTATE

Package: LIFTED
​+ DAY/NIGHT TRANSITIONS
+ TALENT
​+ Travel

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Jesse StrEET
(FEAT. SOOSHI MANGO)
JELLIS CRAIG INNER NORTH

Package: LIFTED
+ TALENT
+ NARRATIVE

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KIMPTON
DANCKERT REAL ESTATE

Package: LIFTED
​+ DAY/NIGHT TRANSITIONS
+ TALENT
​+ Travel

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MCLACHLAN
JELLIS CRAIG INNER NORTH

Package: LIFTED
​+ NARRATIVE (VENDORS)
​+ Talent Direction

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RATHMINES
JELLIS CRAIG INNER NORTH

Package: LIFTED
+ DAY/NIGHT TRANSITIONS
+ TALENT